Payback Twitter TV Ratings – how did the first PPV after WrestleMania fare?
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WWE’s first PPV after WrestleMania generated middle-of-the-road social media activity on Sunday, according to Nielsen’s Twitter TV Ratings.
WWE PPV Social Media Tracking
May 1: Payback ranked #2 among series & specials on Sunday night, trailing “Game of Thrones” on HBO.
If compared to one-off sports programming, Payback would have ranked #1, topping all three NBA Playoffs games.
Raw generated 326,000 total tweets, which was up from Fast Lane and down from the Royal Rumble. (Nielsen did not report WrestleMania social media.)
Raw’s unique authors were 57,000, up slightly from Fast Lane, and down from the Rumble.
– Overall for the week of April 25, Payback ranked #5 among series & specials and Monday’s Raw leading into Payback ranked #6.
The Top 6 included two editions of the NFL Draft, The Voice on NBC, Game of Thrones, Payback, and Raw.
Also, Payback topped all one-off sports programming last week. However, Raw would have fallen all the way to #7. It points to a big gap between social media activity for Payback and Raw leading into the PPV.